The IAB and MRC guidelines account for interactive and immersive formats and experiences that are capable in AR-bas ...
Today's Top News
MADIPG Reports 1.3% Growth In Q1, In Line With Expectations
The company said that its media operations, healthcare marketing an PR units continued to perform strongly and were the main growth drivers in the quarter. Growth in U.S. was 2.1%. ...
"Porsche and fashion are connected, and have been for decades," says Ayesha Coker, vice president of marketing f ...
Dermatologist and social media influencer Dr.Lindsey Zubritsky highlights connections between laundry routines and skincare. ...
To some, the timing is reminiscent of Kym Frank's ouster three years ago, and raises new questions abo ...
Moving more fully into the TV/video marketplace, X is starting up a smart TV app, according to C ...
Looking at just cable networks ESPN and TNT, ratings were 8% higher to average 410,000 -- the be ...
IPG Reports 1.3% Growth In Q1, In Line With Expectations
The company said that its media operations, healthcare marketing an PR units continued to perform strongly and we ...
With 'Grave Conversations,' Titan Caskets Moves To Longer-Form Video
Guests recline in comfy caskets for the six-minute talk show segments. ...
Amanda Mull Hired By 'Bloomberg Businessweek' As Senior Reporter
Mull had written the Material World column for The Atlantic. ...
Americans Favor Freedom Of The Press, But It Varies By Group, Pew Reports
Most people say the media are influenced by business and political interests. ...
Scaachi Koul To Serve Slate As A Senior Writer
Koul previously was a culture writer for BuzzFeed News. ...
Marco's Aims To Get Pizza Eaters Out Of Ordering Rut
"But Wait, There's Marco's" is designed to put chain top of mind for customers ordering from same o ...
Firehouse Subs Overhauls Agency Roster
Omnicom's PHD will handle media duties and Orchard has been named lead creative agency. Dallas-based TRG had previous ...
Pepsi Lights Up Grill With Bobby Flay, Launches Summer Flavors
Pepsi teamed up with celebrity chef Bobby Flay for the latest installment in its annual summer "#BetterWithPepsi" campai ...
Texas AG Appeals Order Blocking Investigation Of Media Matters
Texas Attorney General Ken Paxton wants a federal appellate court to allow him to resume investigating the watchd ...
Dog Doo Drop Raises Eyebrows For Parvovirus Awareness
Elanco Animal Health drops fake dog poop in major cities to show how the deadly parvovirus gets spre ...