The retailing giant says it is attracting more higher-income shoppers. ...
Today's Top News
MediaDailyNewsOpenAI To Become A Reddit Advertising Partner
OpenAI is partnering with Reddit to bring its content to ChatGPT and new products, the companies announced Thursday. ...
TikTok is continuing to compete with YouTube by testing the ability for users to upload hour-long videos. ...
The new campaign celebrates "That Target Feeling" and the thrill of finding the perfect thing, whether a spon ...
Omnicom's brass has touted the nearly billion-dollar deal as remaking the holding company by turbocharging its commerce, ...
AI and cloud computing are two areas within Microsoft that have major support behind advertising and marketing. ...
"This is not a conclusion," Advertising Research Foundation Chief Research Officer Paul Donato said, describing it as ...
A federal appeals court rejected a request to reinstate a class-action complaint alleging that Amazon wrongly targets a ...
The global branding reboot draws on its 120-year heritage, but leverages its modern day creative, media, data a ...
Google's YouTube Pitches Advertisers On Unskippable Ads
At its Brandcast event this week, YouTube introduced a feature tailored for connected TV that serves non-skippable asse ...
Tech Industry Seeks Veto Of Vermont Bill That Would Regulate Data
NetChoice has asked Vermont Governor Phil Scott to veto a bill that would create an "age-appropriate design code ...
Sociable Sasquatch Promotes Online Gaming From Ontario Cave
Casino Time created Big Fran "because who needs the socialization [of gaming] more than the world's most mythic ...
Legacy TV-Backed Sports Streamer Now Has A Name: Venu Sports
Venu Sports, slated to launch in fall 2024, will be made available directly to consumers via a n ...
Stagwell Brings Identity Tools To Its 'Marketing Cloud' Via Nexxen Partnership
The tools are designed to help clients better identify and shape target audiences and behaviors and optimize spe ...
DeSorbo Promotes Malibu Rum's 'Vacation' At Home
Its summer campaign posits the drink as an easy way to kick back and enjoy. ...
Celebrities, Sports Stars 'Call Out' Need For Volunteerism
Jeff Goldblum, Tony Hawk and Sophia Huerta encourage Americans to get involved in their local communities. ...
DAVID Miami Taps Gianesi As Chief Creative Officer
Ed Gianesi will lead the agency's newest clients, Android and Pennington. ...
Gannett Tries AI In Bullet-Point Article Summaries: Report
The move marks a return to AI after one embarrassing episode last year. ...
'Complex,' Formerly Part Of Buzzfeed, Gears Up With New Hires
'Superfan' publication names Aria Hughes and Noah Callahan-Bever to top creative positions. ...
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Find Out More »OPINION
And now, an exclusive peek inside the TV Blog's Upfront Week notes, a litany of criticism, praise and nitpicking. ...
For one, Netflix was all in on ad tech (and the NFL), and advanced TV technology was a major topic at presentations. ...
To date, Biden Harris has a more than $100 million advantage in terms of media dollars. The Trump (TBD) campaign, meanwhile, has a more than $100 million advantage in legal spending. ...
