Today's Top News

MADWPP To Implement 4 Day In-The-Office Workweek

In a memo to employees, CEO Mark Read explained that he believes "we do our best work when we are together in person." The new policy takes effect in April. ...

Yahoo DSP Partners With Roku To Improve Programmatic TV Buying
The new capabilities will help streamline the process, the company claims. ...
Smells Like Sales: The Bakery-Inspired Boom in Body Care
P&G's Native and Unilever's Dove are the latest to jump on the body-wash-goes-to-the-bakery fragrance trend. ...
Remy Martin Rings In Year Of The Snake With Limited-Edition Bottles
Chinese artist Huang Yuxing's painting "Majestic Serpentine" is reflected in special-edition decanters and packaging. ...
Can You Feel It? Sony Honda Mobility Unveils Afeela
The vehicle will be available in two trims, with prices starting from $89,900 with a 3-year complimentary subscripti ...
Tool Offers CPG Brands Expanded YouTube Ad Measurement
To deepen advertisers' understanding of what drives sales, market research company Circana is expanding its sales lift soluti ...
NFL and IHeartMedia Renew Their Podcast Partnership
The first new offering is 'Lots To Say with Bobby Bones and Matt Cassel.' ...
New Research, Plus CES Intros, Show Growth Of Wearables For Health
For diabetics, the watch-size device Isaac measures blood glucose levels using the breath. ...
LinkedIn Defeats Claim It Wrongly Collects Data About Drivers
Siding with LinkedIn, a federal judge has dismissed a claim that the company's analytics tool wrongly collected informati ...
Amazon Tool Lets Advertisers Verbally Create Targeted Audiences In Minutes
The SQL generator helps advertisers create ad-targeting audiences through requests using natural language. It reduces development times fr ...
Meta Tests eBay Listings On Facebook Marketplace
Meta has begun testing the introduction of eBay product listings, allowing users in the U.S., Germany and Fran ...

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