April's ad spending rose 9.1% over the same month in 2023, according to just refreshed monthly data ...
Today's Top News
MediaDailyNewsGoogle Ranking Algorithm Secrets Leaked
Erfan Azimi, CEO of digital marketing agency EA Eagle Digital, posted a video Tuesday claiming responsibility for leaking the documents to search expert Rand Fishkin. Azimi claims Google has been misleading the world about its algorithms. ...
Look out, Ikea. The ecommerce giant is moving into real-life stores with a big first step. ...
Under the revised arrangement all of the holding company's major units -- Havas Media Network, Havas Creative Netwo ...
HubSpot released earnings in May, suggesting the company's CRM business could give Google a boost in market sha ...
"Furiosa" posted a $32 million opening weekend, vs. expectations of about $50 million. National TV spending was $21 ...
To boost adoptions, the retailer's massive block party includes a 7-foot dog bone cake. ...
The 'Backwards March' was part of a campaign centered around the message that a "rollback of LGBTQ+ righ ...
Red Robin's New Loyalty Program Takes Flight
Members will earn one point for every dollar spent on qualifying purchases, not just entrees, as was t ...
The Kool-Aid Man Pops Up At Rita's Frozen Lemonade
Rita's Kool-Aid Tropical Punch Italian Ice is also featured in the Five-Layer Gelati, combined with layers of vanil ...
Marketing's Metamorphosis: Specialization Wins In AI-Driven Future
By combining granular sector knowledge with AI expertise, agencies can deliver hyper-customized campaigns and technology solutions ...
Google Hit With Privacy Suit Over Data Collection From Motor Vehicles Site
Google allegedly used analytics code to collect personal information from a California resident who renewed her disability placa ...
ID Comms Hires First Head Of Growth
Sarah Green is tasked with spearheading the 15-year-old firm's expansion efforts including shaping the company's sales strategy, leadi ...
Goodman Takes Creative Reins As Bald ECD
His remit is to attract the next wave of innovative partnerships. ...
VML Promotes Fabuloso Cleaner With Telenovela-Style Spots
"Dramatically Clean" ups U.S. visibility of the popular multipurpose cleaner from Latin America. ...
Stop & Shop Picks Curiosity As Creative AOR To Strengthen Brand Positioning
Curiosity's first major integrated campaign for Stop & Shop is slated for 2025. ...
OpenAI Trains New AI Model For General Intelligence, Creates Safety Board
AGI follows the path of supercomputing. The software aims to perform any intellectual task a human can, includi ...
News Corp. Deal With OpenAI Proves 'NY Times' Suit Is Right, Lawyers Say
The "Times" lawsuit claims paper is owed money by OpenAI and Microsoft for content usage. ...
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Find Out More »OPINION
Forget Ouja boards -- AI can provide a more lifelike illusion that the grieving are really talking to their dearly departed. ...
Today's never-ending supply of new shows does not necessarily represent an embarrassment of riches for a "TV Blog" published five days a week. ...
Agency holdcos continue to tout how AI is creating a new Golden Age for the ad industry, but anecdotal evidence is mounting that it may be a little more tarnished than that. ...
