The company "is very confident on the execution" of summer sporting activations, according to CEO Michel Doukeris. ...
Today's Top News
MediaDailyNewsOpenAI Rumored To Launch Search ChatGPT Monday
OpenAI reportedly plans to announce its AI-powered search product Monday, a day before Google's annual I/O event, where the company is expected to introduce many AI-related products. ...
Adalytics says Colossus SSP repeatedly misrepresented IDs in openRTB fields, in a report that suggests information from t ...
Shares plummeted more than 20% in trading Thursday after Roblox cut its bookings forecast, signaling a downturn ...
Little Hands of Stone's creative ditches the cliches and focuses on the life cycle. ...
The growth rate of 5% in 2023 was the lowest in data going back seven years. ...
Fossil Group media expenditures last year were an estimated $40 million, according to agency research firm COMvergence. ...
The company's annual media expenditure is an estimated $76 million, according to agency research firm COMvergence. ...
Based in New York, Cortizo-Burgess will report to global CEO Rick Acampora and serve on the agency's glob ...
Worden Heads New Business-Marketing For Cheil UK
The 26-year marketing vet, a former Dentsu executive, will drive growth for Cheil across Europe. ...
Will Sports Programming Be A Factor Boosting TV's Upfront Ad Market?
An expected soft TV upfront ad market might look better with stronger sales emphasis by legacy TV media-own ...
Vice Partners With Savage Ventures To Relaunch Its Digital Business
Vice hopes to revitalize its digital brands, including vice.com and Motherboard. ...
Cadillac Plays Up Racing Program, Return To Le Mans
Tangent Vector produced a 90-minute documentary that follows the Cadillac Racing team's efforts to engineer, test and ra ...
QuackChat Arrives To Reward Duck Donuts Loyal Fans
"A big focus for 2024 is revamping our online ordering platform to provide a better experience for o ...
UK Publisher's Group Slams Government Response On AI
Critics do not see 'any tangible commitments to protect the creative industries against mass copyright infringement.' ...
Advertisers That Use The Most Publishers Do Better In Search: Study
Companies with a wider deployment pull more clicks on Google, Yext reports. ...
Restaurants Honor Mom With Promos Just For Her
P.F. Chang's has created a Fortune Cookie Flower Bouquet for Mom this year, available in-store for $39.99. ...
Gannett Sells Three New Mexico Newspapers
Sale to El Rito Media follows that of "The Farmington Daily Times" to Ballantine. ...
LinkedIn Says 75% Of People Use AI At Work
The report, which spans 31 countries, shows that use of generative-AI technology has almost doubled over the pa ...
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Find Out More »OPINION
How many TV shows should there be under the umbrella of a brand-name title before the brand-name qualifies as a "universe?" ...
Latest iPad Pro commercial seems to forecast a dystopian future, crushing objects that represent civilization and art. ...
Mix and attribution models have always been about the input data, and when Horizon Media began ingesting audio, it found a surprising result: better ROI. ...
