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MediaDailyNewsGlobal Optimized Ad-Fraud Rates Decline, But AI Presents Challenges

Integral Ad Science released its latest Media Quality Report showing how AI, deepfakes and misinformation can present major challenges for companies trying to protect their brands. ...

Budweiser In Brazil Launches Novel Music Platform: UninterruptAds
Budweiser created UninterruptAds, an initiative that converts songs that mention the brand's name into targeted ads within t ...
Quad Debuts Creative Agency Betty
The name honors the late Betty Quadracci, Quad's co-founder. All staff moves to Betty. ...
Sutton Takes Reins As President For Terri & Sandy
Sutton, with tenures at Curiosity and Suburu, replaces co-founder Terri Meyer, who retired after 14 years. ...
'The Kansas City Star' Upgrades Digital Platform
"Edition" is a daily newsletter with interactive puzzles and games, along with news. ...
Tillamook Hypes 'Extraordinary Dairy' With New Brand Platform
Campaign highlights the breadth and quality of the dairy co-op's brand portfolio. ...
Hearst Puts 'Austin Daily' Newsletter On Hold For Three Months
"Austin Daily" will return as the daily newsletter of "Austin Monthly" magazine. ...
Tech Group Battles Ohio Over Restrictions On Teens' Social Media Use
NetChoice is seeking a permanent block of a new Ohio law that prohibits large platforms including Instagram, Faceboo ...
Paxton Media Group Acquires 'Kernersville News'
The North Carolina paper has been in business since 1938. ...
Chrissy Teigen Pitches Peace, Quiet, KFC For Mother's Day
The chicken chain has launched a "real-talk" Mother's Day menu to highlight what moms actually want this y ...
Jack Dorsey Leaves Bluesky
As Bluesky continues to build out its platform, its most prominent backer Jack Dorsey has left the boar ...

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