The estimate, part of PQ Media's annual U.S. and worldwide consumer media usage tracking study, however, projects ...
Today's Top News
MediaDailyNewsGoogle Users Want Appeals Court To Intervene In Fight Over Real-Time Bidding
A recent district court ruling in a battle over real-time bidding "effectively foreclosed use of the class-action device in data-privacy cases," counsel for Google users says. ...
The grocery giant's head of retail media dishes on how innovative CPG companies are leaning into better messa ...
Despite political party affiliations, Americans are far more likely to say social media has a negative rather th ...
During its newfront presentation this morning, the carrier announced a boost in its digital and brick-and-mortar retail med ...
TikTok's share has soared 80%, while X platform has fallen by an equivalent amount in the past f ...
The company is back in growth mode after losing ground in 2023 with a 5.9% organic decline includi ...
Google reportedly has agreed to pay News Corp. up to $6 million annually to develop new AI-related conte ...
March's growth reflects a massive increase in digital vs. traditional media ad spending. While digital ad spending ro ...
Les Ottolenghi Joins Lee In Newly Created Role Of Chief Transformation Officer
Ottolenghi will be charged with accelerating Lee's digital adoption. ...
Amazon Crushes Estimates; Ad Sales Jump 24%
Profits at the ecommerce giant more than tripled, driven by AI and $11.82 billion in ad sales. ...
Atomic Debuts New Creative Agency: Atomic Matter
The new agency will help health brands craft campaigns. ...
Code And Theory Taps Elimeliah As Chief Creative Officer
He replaces Amy Carvajal who is leaving to pursue other opportunities. Most recently, Elimeliah was Chief Creative Offic ...
Brunner Partners With HIRI To Up Strategy, Marketing To Home-Improvement Industry
The agency will deliver building product marketing insights to benefit HIRI members. ...
Dunkin' Taps Fairy Tales To Highlight Joys Of Cold Coffee
The new national campaign targets demos that crave cold coffee: Gen Z and millennials. ...
PSAs: Hot Cars Kill Kids, So 'Stop, Look, Lock'
A PSA campaign provides some dangerous examples of things parents promise "never" to do, but end up doi ...
FuboTV Drops WBD's Networks Due To 'Above Market Rates'
FuboTV says this is "another example of its abuse of massive market power that ultimately limits consumer choi ...
Coca-Cola Credits Innovation, Marketing Investments For Strong Q1
In an earnings call, the company also addressed performance expectations around the BodyArmor brand. ...
Molson Coors Touts Double-Digit Growth For Core Brands
The company plans to support recent growth for its Coors Banquet brand with its first new TV campai ...
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The warning puts brands, endorsers, developers, toy makers and others on notice about misleading children under 13 vis a vis AI-generated advertising. ...
At 45 seconds, "Hungry Skies" shows a plane full of passengers who are acting out in recognizable but sometimes funny ways. ...
Managing AI, correcting misperceptions of news, and investing in new innovations were three of the subjects put before a panel of five leaders of name-brand news media. ...
