During its newfront presentation this morning, the carrier announced a boost in its digital and brick-and-mortar retail med ...
Today's Top News
MediaDailyNewsGoogle Reportedly Strikes Deal With News Corp. To Develop AI Content
Google reportedly has agreed to pay News Corp. up to $6 million annually to develop new AI-related content and products. Search and AI companies such as OpenAI are looking to partner with news organizations to license their archived content for training chatbots. ...
Trade Desk advertisers now have direct access to Roku via a private marketplace. iSpot will become a preferr ...
The company's North America operation was the only region to lose ground in Q1 with an organic n ...
March's growth reflects a massive increase in digital vs. traditional media ad spending. While digital ad spending ro ...
Meta is offering influencers and high-profile creators $5,000 to post on Threads, according to social-media expert Matt Navarr ...
The event brought together more than 250 employee volunteers at the automaker's U.S. headquarters. ...
Google may need to limit its first-party data capabilities to meet the UK CMA's and ICO's data-privacy requirement ...
The phase deals only with "impressions." Some see it as a step backward for advertising on the med ...
Stagwell To Hold Annual Meeting June 12
The meeting will be held at the company's headquarters in New York. Later this week Stagwell will repo ...
Trump Held In Contempt Over Reposts To Truth Social
New York Judge Juan Merchan said he was treating Trump's reposts as his own statements -- even thou ...
'Reader's Digest UK' Is Closed, Couldn't Withstand Financial Pressures
UK edition was started in 1938. Its last issue is May. ...
Walmart Gives Up On Healthcare, Shuttering All 51 Locations
The retail giant is pulling the plug on its five-year expansion into healthcare. ...
Bollore Elected To New Four-Year Term At Vivendi
Bollore, who is also Chairman and CEO of Havas, was re-elected by shareholders to Vivendi's Supervisory Board ...
National TV Ad Revenue Sinks 7.4% To $7.2B In Q1: Analyst
Among major legacy owned TV networks, national broadcast/cable TV advertising is estimated to have declined 7.4% to $7 ...
Martin, Short Debut A Creative First: An Ad Campaign For Wells Fargo
The "Be a 2%er" campaign features the pair in a series of humorous spots. ...
Play 'Ball': Pepsi Promotes Soccer In Global Push
Shot at Wembley's, COPA90's creative work features soccer stars mixing it up with local kids. ...
'The Ankler' to Partner With 'Screen International' On Cannes Daily
Content from both "The Ankler" and "Screen International" will appear each day. ...
Paramount Announces New Leadership, Sees Revenue Growth As D2C Losses Narrow
Paramount says it will start up an "Office of the CEO" with three senior execs to run t ...
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Find Out More »OPINION
And by "world," I mean media optimization stack as we transition from a bifurcated linear/digital process to a holistic cross-platform one. ...
Pushing your inner voice through the language processing center of your brain and actually talking out loud does something to crystallize fleeting thoughts. ...
In an interview, Rather talked about his 44 years at CBS, and the state of journalism today. ...
